| Recent Articles | How To Engage Customers Online I recently hosted a workshos at the Satisfaction event, Customer Service is the New Marketing. The topic I'm focused on was, "How to Listen to the Market and How to Engage Customers Online." Fellow workshop leaders... Virgin Mobile Goes The MySQL Route For Enterprise CRM Since gaining popularity, largely from it's unlimited text message plan, Virgin Mobile has implemented a MySQL Enterprise Platinum subscription to manage CRM and various other data. "The phenomenal growth... SugarCRM's Original Way To Abide By The GPL After discussing why SugarCRM would have no reason to adopt the AGPL I happened to download the Sugar Community Edition from the download page. The About page let me wonder about a possible attribution... Tom Peters: What Is A Customer Relationship? Over at the Tom Peters blog, Steve Yastrow asks: "What is a customer relationship?" The definition that Yastrow finally offers is a good start. Yastrow offers: "A relationship is an ongoing conversation with a... Cisco WebEx And Oracle Collaborate On CRM Solution Oracle's Siebel CRM On Demand Service will now be offered through the WebEx Connect application ecosystem. "Together, Oracle and Cisco WebEx have the integrated solution that companies need to manage... CRM = Huge Long Tail Profits? You'll often hear that "the money is in the list", but a more important dimension to look at is the type of relationship you have with your list. It's not just a quantity (ie numbers) game, the quality (relationship)... Using EDM To Meet CRM Challenges Two articles in CIO magazine caught my eye this week. Firstly, Meridith Levinson wrote Getting to Know Them, an article about some award-winning systems. This was a... | | | 03.06.08 Inside CRM's Ultimate Guide To Sales Force By Manoj Jasra If you are looking for some insight on Sales Force automation then I recommend checking out Inside CRM's Ultimate Guide to Sales Force automation. Their Ultimate Guide contains over a 100 different Sales Force resources in the categories of Tutorials, Tools, Articles, Case Studies and Books. Here are just a few from their list: Tutorials Tools Articles Case Studies Books Source: Comments About the Author: Manoj Jasra has been in the search marketing industry since 2002 with Enquiro Search Solutions. His role as the Director of Technology at Enquiro involves him developing strategic relationships with technology vendors, overseeing web analytics and designing cutting edge solutions for clients. Manoj's background in software development and experience in search marketing/web analytics gives him the ability to provide strategic consultation throughout the entire online marketing process. Manoj's blog, Web Analytics World focuses on insight in Search Marketing, Blogging, Web Analytics and Technology; it is also one of the top read web analytics blogs. You can frequently find Manoj's writing at popular marketing publications. |
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