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| 04.07.08 Improve Your Social Media Success By Bill Hartzer Did you know that there are three simple alphabet letters that can make or break your social media campaigns? So many times we overlook these three letters and never realize that they can help improve your social media profiles' success. In fact, many top social media users use this and often we don't realize that they're using these three letters to make them successful. What are these three letters? RSS. Yes, it is probably not surprising and we've all heard it before. Most of the time we associate RSS as being from our own site and our own blog; many blogs automatically create an RSS feed of the content, allowing you to syndicate it on other sites. But did you know that many social media sites (social bookmarking sites) automatically create an RSS feed of everything that you've bookmarked? Most likely you've spent time promoting the RSS feed of your blog and you've tried to get more people to subscribe to your blog's RSS feed. But, how often have you looked at the RSS feed of your social media profiles that are available? Did you know that many social media sites give you an RSS feed of everything that you've submitted, voted on, or otherwise participated in? By promoting the RSS feed of your social media profiles, you'll drive more traffic and build links; which will help you in the long run. Let's take a look at a few examples. Del.icio.us, for example, makes several feeds available for you. For example, here is my feed that I update on a regular basis. If you have a del.icio.us profile, then your feed is at something like http://feeds.delicious.com/rss/username where 'username' is your user name at del.icio.us. At StumbleUpon, there are two RSS feeds you'll want to be aware of: the RSS feed of your StumbleUpon reviews and blog (mine is here) and an RSS feed of your StumblUpon Favorites (mine is here). You will have to go to your StumbleUpon profile page to retrieve the URL of your StumbleUpon feeds, as StumbleUpon uses your Stumbler number and not your user ID.
Digg also has an RSS feed of your activity, as well as some other RSS feeds. The main one you will want to be aware of is your Digg user RSS feed, and a sample of it is here, which is my Digg RSS feed. Your Digg user ID RSS feed will be something like http://www.digg.com/users/username, where 'username' is your Digg username. There are tons of other social media sites that give their users an RSS feed of their activity, and I honestly wish that more sites would do so. C'mon Mixx.com, you have given us RSS feeds of the Mixx activity, but where is the RSS feed of everything that I submit to Mixx? Continue reading this article. About the Author: Bill Hartzer manages the Search Engine Marketing division of MarketNet, Inc., a leading full-service interactive design and development firm in Dallas, Texas. Hartzer recently joined MarketNet, where his vast experience significantly bolsters MarketNet's already robust search engine marketing offerings. http://www.billhartzer.com |
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