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Friday, March 14, 2008 by Mistlee

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SMX West 2008: Jim Sterne

Mike McDonald of WebProNews spoke with Jim Sterne of Target Marketing at SMX West in Santa Clara. Sterne has written 8 books on Internet marketing and the latest is about Web metrics.
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03-14-08






MySpace China Partners With Video Site Youku
By Mike Sachoff

Chinese video sharing site Youku has entered into an exclusive partnership with MySpace China aimed at the local market.

Youku says the partnership will bring in traffic to both sites, making them more valuable for global advertisers looking to reach online users cost effectively.

"Youku has a history of partnering with strong brands and pioneers on the Internet. We believe the marriage of a video and social networking website will significantly enhance the user experience for China's online consumers, contribute to bringing more colorful experiences to the space, and multiply the ways in which Internet users can interact with each other," said Victor Koo, CEO of Youku.com.


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